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Open to Full-time opportunity
Jona Doda
Marketing Director | Fractional CMO & Consultant | Most Influential Woman in FinTech Marketing (South East England)
$3120 /mo
Monthly retainer
$98 /h
Min 10 hours blocks

What it's like to work with me?

As a Fractional CMO, I enjoy helping early-stage tech startups with their marketing and growth challenges, offering “”marketing leadership as a service”” subscription. Despite my fancy title, I’m always ready to roll up my sleeves when necessary. My startup experience has required me to wear many hats, so I deeply understand the struggles of startup founders.

Looking for someone to lead the charge without occupying a full-time slot? That’s where I come into play. 🙋

Working with me, you can expect:

– Responsible and Resilient: I’m reliable and adaptable, ready to tackle challenges as they come.
– Easy to Work With: No dramas, no fuss – just good vibes and top-notch results.
– Efficiency: I’m known for my ability to deliver results quickly.
– Seeker of Simplicity: If there’s a straightforward solution, I’ll find it. Quick, simple, effective – that’s the aim.
– Full-stack marketer: Covering everything from A to Z in marketing, I’ve got it sorted. Not to say I’m a magician, but I do fancy pulling those “Wow” moments out of the hat.

So, if you’re on the lookout for a down-to-earth, sleeves-rolled-up kind of leader, let’s have a chat. Together, we’ll conjure up marketing magic – no actual magic required. 👍

Who I am a great fit for?

Here’s how you’ll know if we’re likely to be a stellar match:

– Seed to Growth Stage Startups: Your journey is filled with unique challenges and opportunities for growth. I’m here to guide you through these pivotal stages, ensuring your marketing efforts propel you forward.

– Remote-First Companies: I thrive in remote-first environments, bringing together distributed teams to achieve common goals with efficiency and alignment.

– When a Full-Time Hire Isn’t the Plan: You recognize the need for strategic marketing leadership but aren’t looking to add a full-time executive to the payroll just yet. I step in to fill this gap, crafting the strategy and ensuring its execution, all without the commitment of a permanent hire.

– Lacking Executive-Level Marketing Oversight: Perhaps your team is robust in its execution but lacks strategic guidance. This is especially common in setups where the marketing team reports to non-marketing leaders or founders. My role as a Fractional CMO provides that missing piece of the puzzle, offering direction and insight at an executive level without the overhead.

– Teams with a Growth Mindset: I resonate with teams that see challenges as opportunities to learn and grow. Cultivating a culture of continuous improvement and innovation is where I excel, aligning with teams that embrace change and strive for excellence.

– Empathy and Understanding: Collaboration with teams that value empathy and understand the user’s journey is crucial. Together, we create marketing strategies that genuinely resonate with your audience, building lasting connections.

– Core Values of Integrity, Transparency, and Creativity: Working with teams that uphold these values ensures a harmonious and productive partnership. I bring a creative spark, guided by honesty and openness, to foster an environment where innovative ideas flourish.

Notable highlights

Built the marketing department of an award-winning proptech startup from scratch, launching key products that led to an 80% revenue share and increased customer acquisition by 60%, contributing to a 50% overall revenue growth.
Drove a 900% increase in the user base and a 100% year-over-year growth in merchant acquisitions, while reducing acquisition costs by 30% and enhancing customer lifetime value by 40% for a fintech company.
Implemented marketing initiatives across 8+ countries, collaborating with cross-cultural teams and leading to a substantial presence in new international markets, evidenced by a 150% increase in revenue.
Pioneered the launch of a first-of-its-kind digital lending platform, attracting €50m in loan applications within the first week and achieving a partnership milestone with a leading European bank.
Developed and executed a strategic marketing plan for a new DeFi product, reducing contributor costs by 20% and significantly enhancing brand recognition within the Web 3 community.

Tell us more about your project and we’ll get you matched.

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