Brendan McNulty
eCommerce CRO for the last 12+ years
What it's like to work with me?
I’m your customer’s ambassador within your organisation. I’m going to use any method I can (from usability testing through heatmaps and AI) to understand their challenges.
I’m then going to triangulate them, understand the priorities and find ways to validate them.
I’m also the founder of my own startup, so I know we sometimes have limited resources and information to make decisions, so I err on the side of getting things done.
I’m an affable guy, have some battle tested processes and I’m ready to start working with you :).
Say hi to discuss how to approach your challenges
Who I am a great fit for?
I work best with people:
- Who have tried to do this before but have found it challenging
- Need a 0-1 approach to get things up and running
- People who need an experienced hand to aid them in their processes
Notable highlights
245% increase on the conversion rate on a product page for a retailer over a series of iterative tests
Undertook a research audit of a company's website, the new CEO said "this is the best thing I've seen since I've been here"
Launched my own education startup, grew to 400k unique users, quadrupled revenue and signups through numerous tests