expert's photo
Former VP of Growth at Sequoia Backed Telco
$3500 /mo
Monthly retainer
$185 /h
Min 10 hours blocks

Services offered

  • Product Positioning and Messaging

  • Market and Competitive Research

  • Product Launches and Go-to-Market Strategy

  • Pricing Strategy and Monetization

  • Strategy and Planning

  • Email Campaign Planning and Strategy

  • SEO Strategy and Planning

  • Content Marketing Strategy and Planning

Industries

  • SaaS

  • FinTech

My Tools

  • Google Ads

  • Meta

  • Mixpanel

  • MySQL

  • Segment

What it’s like to work with me?

As an experienced marketing leader with an established track record of career success, I have worked exclusively as a fractional CMO since leaving the corporate world in 2019. I have helped companies from Fortune 100 to small and midsized businesses develop marketing strategies that create engines for revenue growth. I have worked with B2B companies in various industries to develop branding and messaging that articulates a strong value proposition and compelling competitive differentiation. I have helped successfully launch products and generate awareness for new businesses. Each engagement aims to improve marketing’s impact using the most cost-effective tactics to generate measurable results.I’m excited to bring a fresh perspective to business challenges and share my experience on how best to move forward for growth. At a time when AI tools are expanding the capabilities of even small marketing teams, there has never been a better time to accelerate your plans. Together, we can develop a marketing strategy that leverages new tools and technologies to generate more cost-effective outcomes. Let’s talk about building an optimized marketing strategy together!

Who I am a great fit for?

I work best if you’re a B2B company looking for growth, including businesses that:

  • Have no current marketing leader
  • Have either a small marketing team or no internal marketing resources
  • Don’t have a clear or well-defined marketing strategy- Need brand awareness and lead generation
  • Have long or complex sales cycles

Whether you have a new or established business, if you’re ready to invest in marketing, let’s talk about how to get a new growth strategy in place!

Notable highlights

Developed content marketing plan and SEO strategy that increased organic web traffic by 620% in less than 18 months for a SaaS company.
Reduced lead acquisition cost by 80% while increasing new leads by 60% through changes in the marketing mix for a FinTech company.
Secured first-time ranking in a prestigious vendor ranking report through brand awareness, PR, and analyst engagement for a software company.
Achieved page one ranking for multiple target keywords through an in-house SEO and content marketing program for a consulting company.
Developed a LinkedIn outreach campaign, leading to several 6 figure sales opportunities for a professional services company.

Tell us more about your project and we’ll get you matched.

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