What it's like to work with me?
Working with me is getting to really know your customers.
This is where it all begins.
For me TRULY knowing your ICP is being able to answer the “why” question about their objectives until there’s no place to go anymore.
This is how we arrive to the essence of people’s motivations and wants, their pain points and objections. (Plus, we repeat this for each persona)
And this is the foundation that will feed our landing page messaging strategy, content calendar, customer experience throughout the funnel and even maybe re-define your value proposition.
I like collaborative docs, visualization tools, project management tools, and to-do lists. I’m organized and love helping others structure their work too.
They say I’m quite good at listening and empathizing, so you can vent your frustrations to me anytime. I’m also happy to run retros with the team!
I promise I’ll bring positive energy to your team and will take full ownership of this project as if it was mine.
Oh, and I have quite a lot of ideas, mostly about content and campaigns, so I’m always happy to inspire your team with some of them.
Who I am a great fit for?
If you’re someone who is open to have your status quo challenged, I’m your person!
I work best with:
- Leaders who are open to new ideas and have their assumptions challenged
- Managers leading remote teams (I’ve been there myself and can offer a helping hand)
- CEO’s who want to raise their brand awareness, get ready for another round of investment, or generate leads via content without having to hire a full-time talent just yet
- CMO’s or Heads of Growth who need someone to take a complete ownership of content strategy from start to finish and might not have the right framework to do so (Spoiler: I have a 5-Step framework I’m happy to share)
- CEO’s or Heads of Marketing who need mentorship and piece of mind or just a nudge in the right direction when it comes to their content KPIs or strategy
Whether you are just starting out and need to define your ICP or someone who just needs to get rolling with the content strategy, I’m here for you.
