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Open to Full-time opportunity
Kate Busby
Fractional Chief Marketing Officer
$1500 /mo
Monthly retainer
$150 /h
Min 10 hours blocks

What it's like to work with me?

I recently asked my current clients what it’s like to work with me. Here’s what they said:

“What stood out is how fast you learned our business and connected our product to a fast-growing segment.” Founder, HR SaaS startup

I instantly grasp not just the obvious challenges a business faces, but the nuances beneath them. This means knowing what the competitors are doing, how the industry is evolving, and what the audience trends look like.

“She doesn’t just execute, she elevates. In addition to weekly results, she scans and picks out insights, piloting the marketing operation while keeping me fully informed. I never had to second-guess anything she was doing – and that’s rare.” Founder, EdTech startup

What I commit to with clients is sharing expertise and rolling up my sleeves to get the priorities delivered. I don’t orchestrate, I deliver. And I am the first to say when the job would be done better or more cost-effectively by AI or a SaaS tool.

“Most fractional CMOs offer advice from the sidelines. Kate jumps into the trenches. She doesn’t just align with your mission,
she adopts it as her own.” Dennis, CRO, Zealy

If you want a leader who can turn strategy into results with a clear road road-tested approach and transparency at every step, let’s talk.

Who I am a great fit for?

1. Founders who want product validation fast.
2. Startups building their first acquisition funnels.
3. Scaleups who want to differentiate themselves in the market with strong storytelling and creative campaigns that unlock new revenue.

Notable highlights

4 Fractional CMO roles at B2B SaaS
At Novakid (Series B), launched omnichannel creative campaigns that doubled lead volume and helped surpass Duolingo in brand awareness in Israel within 10 months
For Merck, generated double digit YoY follower growth across Instagram, Facebook, YouTube organic
For IWG plc, drove 100M+ LinkedIn views and thousands of new customers for their hybrid workspaces
Worked with mission-driven organizations including Creative Kangaroos, Adobe Foundation, and the British Council.
Mentored by growth leaders from Apple, Nike, and Duolingo.

Tell us more about your project and we’ll get you matched.

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