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Open to Full-time opportunity
Michael Chiang
Product/User Acquisition Advisor
$3200 /mo
Monthly retainer
$90 /h
Min 10 hours blocks

What it's like to work with me?

I’ve previously co-founded FitBark, an animal health company that makes wearable tech for dogs. This venture started because my co-founder and I wanted to understand our dogs better and know when they might be feeling sluggish. What started out as a Kickstarter project eventually led us to participating in the Sprint Mobile Health accelerator powered by Techstars. We’ve now partnered up with Fitbit and have helped owners all over the world better understand the health of their dogs.

Post FitBark, I’ve launched various mobile apps on both iOS and Android including an app called Joyride Trivia, which is a trivia game for Uber rides where riders earn cash back while playing trivia during their trips. We built Joyride because we believe the future of the living room is on wheels and that the car is the final frontier of interactivity. The game was growing 30% MoM organically pre-COVID19 and the plan was to build a geo-targeted ad platform where we have unique access to a user’s context, intent and is built on their personal device (vs. tablets in the backseat of taxis).

Speak to me regarding anything startup related! Love to chat about building product, finding PMF and deep dives on user acquisition and growth.

Who I am a great fit for?

Someone looking for help with finding PMF or scaling up growth.

Notable highlights

Launched and (failed) multiple startups where we couldn't find PMF. Also created two products (@FitBark @JoyrideTrivia) where we hit the magic number (over 30% organic MoM growth and retention curve stabilized).
Worked with a network of influencers on Twitter, IG and Snap for distributing marketing content with a reach of over 150 million followers.
Previously co-founded FitBark, a Techstars company that makes wearable tech for dogs and Joyride Trivia, the first-ever game for Uber rides. Have experience with customer discovery processes and growth-marketing strategies for consumer apps.
Currently working as a Web3 Product Manager at an on-chain venture studio (@Decent_DAO). Have experience with setting up DAOs, NFTs and building dApps.

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